Branding
Print Design
Digital Design

Branding
Print Design
Digital Design

Dràm Mòr is an independent whisky bottler based in Dumbarton, Scotland, specialising in carefully selected single cask and limited-edition releases. In the early stages of the business, I was commissioned to develop and refine the brand identity, creating a cohesive visual system that established a strong presence across packaging, digital platforms, and promotional materials.


Alongside this, I developed the brand identity for Dumbarton Rock, Dràm Mòr's Blended Malt Scotch Whisky. The project provided an opportunity to create a distinctive brand rooted in local heritage, translating the character, history, and sense of place associated with Dumbarton into a contemporary whisky identity. Inspired by the town's iconic landmark and rich whisky-making legacy, the brand was designed to celebrate its origins while appealing to a modern audience of whisky enthusiasts.

Dràm Mòr is an independent whisky bottler based in Dumbarton, Scotland, specialising in carefully selected single cask and limited-edition releases. In the early stages of the business, I was commissioned to develop and refine the brand identity, creating a cohesive visual system that established a strong presence across packaging, digital platforms, and promotional materials.


Alongside this, I developed the brand identity for Dumbarton Rock, Dràm Mòr's Blended Malt Scotch Whisky. The project provided an opportunity to create a distinctive brand rooted in local heritage, translating the character, history, and sense of place associated with Dumbarton into a contemporary whisky identity. Inspired by the town's iconic landmark and rich whisky-making legacy, the brand was designed to celebrate its origins while appealing to a modern audience of whisky enthusiasts.

Branding
Print Design
Digital Design

Dràm Mòr is an independent whisky bottler based in Dumbarton, Scotland, specialising in carefully selected single cask and limited-edition releases. In the early stages of the business, I was commissioned to develop and refine the brand identity, creating a cohesive visual system that established a strong presence across packaging, digital platforms, and promotional materials.


Alongside this, I developed the brand identity for Dumbarton Rock, Dràm Mòr's Blended Malt Scotch Whisky. The project provided an opportunity to create a distinctive brand rooted in local heritage, translating the character, history, and sense of place associated with Dumbarton into a contemporary whisky identity. Inspired by the town's iconic landmark and rich whisky-making legacy, the brand was designed to celebrate its origins while appealing to a modern audience of whisky enthusiasts.

Single Cask Whisky


Single Cask Rum

For the Single Cask Rum releases, we wanted to continue the design language of the original whisky labels while creating a distinct identity for the rum range through country flags and geographical outlines. Sugar cane illustrations and map-inspired details were layered onto a stained parchment-style substrate to evoke a sense of provenance and exploration.

Single Cask Rum

For the Single Cask Rum releases, we wanted to continue the design language of the original whisky labels while creating a distinct identity for the rum range through country flags and geographical outlines. Sugar cane illustrations and map-inspired details were layered onto a stained parchment-style substrate to evoke a sense of provenance and exploration.

High End Release

For these special releases of 25 years and older, we wanted to create a unique presentation that marked them apart from the core range. Bespoke crystal decanters, produced with Glencairn Crystal, feature engraved detailing with gold infill and are finished with exclusive mahogany stoppers. Together, these elements create a distinctive and lasting presentation for some of Dràm Mòr’s oldest whiskies.

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UI Design & Motion

Branding and Motion